Nordic Drives Group and Innomotics: A partnership for smarter industrial solutions

Our collaboration with Innomotics is built on more than a decade of shared history. For us, this partnership is a perfect match between global engineering power and Nordic technical precision. By joining forces, we ensure that the high-quality products from Innomotics are backed by the specialized application knowledge and hands-on service that our group is known for.

Nordic Drives Group is an Innomotics Advanced Partner

We are proud that our team at Fabrika and Jowic Elteknik are part of the Innomotics Advanced Partner program. This partnership is a cornerstone of our ability to deliver a comprehensive range of motors and drives with unmatched reliability. The certification serves as a quality mark that verifies the high level of technical proficiency within these teams. For you as a customer, it means you are working with experts who have direct access to Innomotics' full portfolio, specialized engineering tools and comprehensive technical support.

– This partnership confirms our technical competence. It gives us the direct access we need to deliver faster and more precise solutions to our customers every time, says Marcus Linde, Branch Manager at Jowic Elteknik in Örnsköldsvik.

Nicolas Rossetto, CPO at Fabrika, emphasizes the benefit of our combined approach: 

– Being partners allows us to take technical responsibility for the systems we deliver. We merge globally proven motor platforms with our own application know-how, ensuring our customers get a tailored solution from a single, reliable partner.

How our strengths complement each other

The core of our success lies in how we align our strengths. While Innomotics provides the high-efficiency motor platforms the world relies on, we add the final, critical layer of value: 

• Application know-how: We have a deep understanding of the specific processes within Nordic industries, from heavy industry and sawmills to hydropower and automation.

• Full life-cycle support: We are a complete provider, covering everything from delivery and installation to commissioning, maintenance, troubleshooting and repairs.

• Customization: We perform the necessary technical modifications to meet unique customer requirements.

• Local support and availability: We are always close by. With our local stock, we can provide immediate delivery and emergency support to solve critical problems on-site.

Solving challenges in high-stakes industries

We primarily serve industries where reliability, efficiency, and compliance are mission-critical. Our partnership provides specialized support for Industrial OEMs and machine builders within segments such as foodtech, energy, and automation.

Additionally, we deliver high-stakes solutions for heavy industries, including pulp and paper, sawmills, and steel mills—environments where minimizing downtime is the top priority.

Nicolas highlights the technical depth this partnership brings to complex projects, such as Fabrika’s work with ATEX Zone 2 and Zone 22 applications. These environments require motors that meet strict safety certifications while often adhering to very tight delivery schedules. By leveraging Innomotics’ global standards alongside our technical expertise, we ensure our customers meet these requirements without compromise.

For our service customers, Jowic Elteknik’s local stock and rapid response are game-changers. 

– We have motors on the shelf and can deliver them immediately. We have already had several cases where we have delivered motors urgently to solve critical problems on-site for the customer. It happens every week, says Marcus. 

Supporting your international projects

Our partnership also makes us a strong ally for international and cross-border OEM projects. With access to a global supply chain and standardized certifications, we can support our customers as they expand into new markets.

– Using Innomotics’ global standards allows us to serve even the most compliance-critical applications. This, combined with our exceptionally short lead times, makes us a very agile partner in demanding, time-critical projects, Nicolas summarizes.

At Nordic Drives Group, we are proud of our partnership with Innomotics. Together, we ensure that our customers always have access to the best technology and the most reliable service on the market.